
Goutham Budati
VP, Data Strategy and Insights
The Farmer's Dog
About Goutham
Goutham Budati is the Vice President of Data Strategy and Insights at The Farmer's Dog, where he leads Consumer Research, Voice of the Customer, Data Science, Analytics, and Data Engineering teams. He specializes in building zero-to-one data teams, turning around data teams that don't scale with business after a strong start, and positioning them for scale - having done so three times across companies ranging from startups to Fortune 10 enterprises.
At The Farmer's Dog, Goutham scaled the data organization, positioning it for enterprise-grade operations and sustainable growth. Previously, he led Data Products and Experimentation at Amazon, where he scaled experimentation frameworks across the advertising org. His turnaround work at Zocdoc and Oxford Road demonstrates his ability to transform data teams from technical support into strategic partners.
Beyond his executive role, Goutham serves on the advisory council for University of Maryland's MS in Marketing Analytics and invests in data infrastructure startups. He is passionate about bridging the gap between data capabilities and business impact.
- Track
- Data Analytics & BI
- Industry
- Other
- Job Function
- Analytics
- Company Size
- 501-1,000 employees