Eric Hankinson is Vice President of Technology at Outdoor Equipped, one of the largest third-party Amazon sellers in the United States. He leads technology strategy across software engineering, data, and operations, with a particular focus on AI-driven tooling, agentic workflows, and the systems that make a high-volume ecommerce business run. Eric has spent his career at the intersection of ecommerce operations and applied technology, and he is a frequent collaborator with peers in the AI and seller-tools communities.