Inside the Olympic AI Agenda: Blueprint for Transformation
About this session
What happens when AI not only analyses sport—but actively shapes it in real time?/In this talk, I will show how AI is becoming a system-level force across the Olympic Movement—from protecting athletes against online abuse to optimising Games operations and sustainability at scale. I will explain how we turn ambition into execution through the Olympic AI Agenda and its five strategic focus areas./You will learn how to move from isolated AI pilots to integrated, high-impact solutions, with real use cases such as digital twins, AI-driven fan experiences, and operational optimisation. I will also show how to balance bold innovation with strong governance—ensuring AI delivers value while safeguarding trust, fairness, and Olympic Values./ Join this session to learn how to turn AI into a true transformation engine for sport—not just another layer of technology.
Speakers
- Alejandro Merino-MadridHead of AI, International Olympic Committee (IOC)
Tracks
- AI Agents Applications & Use Cases